Arjowiggins x Sony Music / vinyl covers
Solution:
Creation of 3D vinyl jackets that contained layered wave forms from each of the artist's from Sony Music Label respective singles. The artists of choice were Alicia Keys, Daft Punk, A$AP Rocky and Jimi Hendrix. Each of the vinyl jackets were meticulously designed with meaning placed on each of the colours to represent the respective artists personality and tone of music.
Brief:
The brief was to place the fine papers of Arjowiggins at the heart of a print based campaign for Sony Music and to remind digital customers the power of paper.
Group:
Fahim Khan, Fahdi Rashid, Ergert Saliasi, Sahir Iqbal.