POINT 25 | Library Exploration App
Encouraging students to re-engage with libraries through exploration and rewards
(University project in collaboration with the M25 Consortium)
Aim:
The M25 Consortium challenged us to find ways to encourage students to engage more with libraries, as footfall had been declining. While many approached this brief with print campaigns, I wanted to explore how an interactive, digital solution could offer a more engaging experience. This became my first real attempt at UX/UI design.
Outcome:
I designed an app that allows students to create personalised journeys based on their interests. Each journey guides them through museums and cultural landmarks, ultimately leading them to a library. Along the way, students:
Earn points by visiting locations and unlocking location-specific content.
Get journey information like travel time, distance, ratings, and recommended collections.
Receive reading lists connected to their chosen topics.
Bookmark points of interest for future reference.
By gamifying the experience and offering rewards — including a £25 book voucher and M25 Consortium merchandise — the app encouraged students to rediscover libraries in a way that blended exploration with learning.
This project not only introduced me to UX/UI, but it also sparked my passion for creating meaningful digital experiences.
